Beauty of Joseon was born from a simple question: what if we could transform the ancient wisdom of Hanbang into a skincare line that everyone would want to take home and share with their beauty-loving friends?
What is Hanbang?
Hanbang is a traditional Korean medicine that uses natural ingredients with therapeutic properties to balance and revitalize the skin. This ancient approach, widely practiced in Korea, combines botanical extracts and medicinal herbs that have been recognized for their effectiveness for centuries.
Hanbang skincare products combine this historical knowledge with scientific innovations, resulting in formulas with proven, laboratory-tested ingredients.
Hanbang philosophy has its roots in the encyclopedia Gyuhap Chongseo, a Joseon-era record written by scholar Yi Bingheogak that documents the secrets of beauty and well-being.
Discover the power of Hanbang in your skincare routine and experience the best of traditional Korean beauty!
This Korean brand is proud to be part of your journey to radiant skin with skincare products inspired by the Hanbang tradition. We hope you’ll continue on this journey with us, exploring beauty with each new step!